This policy explains what cookies are, which ones we use on this website, and how you can control them.
When you first visit, a banner asks whether you accept non-essential cookies. Rejecting is as easy as accepting, and no non-essential cookies are set until you choose. You can change your mind at any time using the "Cookie settings" link in the footer. We ask again after 12 months.
These are needed for the site to work properly and securely, and cannot be switched off. They do not identify you personally.
| Name | Provider | Purpose | Duration |
|---|---|---|---|
| pp_consent | Practice Partner (local storage) | Remembers your cookie choices | 12 months |
| [Webflow security / load-balancing cookies, if any] | Webflow | Delivers the site securely and reliably | Session |
These help us understand how visitors use the site, such as which pages are viewed most, so we can improve it. The information is aggregated. They are only set if you accept analytics cookies.
| Name | Provider | Purpose | Duration |
|---|---|---|---|
| [e.g. _ga, _ga_<ID>] | [e.g. Google Analytics 4] | Distinguishes visitors and measures usage | [e.g. 2 years] |
These help us measure the effectiveness of our campaigns and, where used, show relevant content on other sites. They are only set if you accept marketing cookies.
| Name | Provider | Purpose | Duration |
|---|---|---|---|
| [e.g. li_sugr, bcookie] | [e.g. LinkedIn Insight Tag] | Measures campaign performance | [e.g. 3 months to 1 year] |
We will update this policy when the cookies we use change. The date at the top shows when it was last updated.
If you have questions about our use of cookies, email privacy@performancepartner.ai. For more about how we handle personal data, see our privacy policy.
